A new study by Roller Derby Canada says it found roller derby’s popularity is rising as more people find out about the sport.
The study of 2,000 people found the sport is on the rise, but the sport itself is still far from being mainstream.
“The sport has been growing, and is on a very, very fast-track,” said Rollers Rodeo Canada president and CEO, Emma Rolle.
“It’s a very healthy trend, because there’s been so much growth, but it’s still in its infancy,” she said.
Rollers Ropeworks has been operating in Canada for over 30 years and has been able to expand rapidly as the sport has become more popular.
“Rollers was always the original roller derby, but there were some things that were different, and that’s why we changed,” said Rolles co-owner and founder, Kristina Kopp.
“We started this company to bring back the sport to people who were never exposed to it before,” she added.
“Our biggest selling point, and I think our biggest selling feature, is the people that come out to watch, the roller derby community.”
In 2016, Roller Derby was named the top sport in Canada by Sportsnet, and Rollers was named one of the top five roller derby events by the National Roller Derby Federation.
The National Roller Association is the governing body for roller derby in Canada.
“So we’re a part of that.
We’re in a little bit of a new phase,” Rolleys co-founder and president, Kristin Kopp said.”
That’s not to say that we can’t make it bigger, but we’re trying to do it in a way that we’re not disrupting the sport, so it’s not going to affect it, but at the same time we’re doing it with our own vision.”
Rollers is currently based in Edmonton, but plans to open in Brampton, Ont., next year.
The brand is set to open its first Toronto location in late 2018.